PRESS: JAMES R. BECKER Inducted into the Toy Industry Hall of Fame
James R. Becker, Founder of Anjar Co. and licensor / creator of Gumby, Pokey, Barrel of Monkeys, Othello, Nerf Ping Pong, Battle Dome, Disappearing Magic Baby Bottle, Betsy McCall Fashion Designer Set, Perfection and about 500 other toys and games, will be inducted into the TOY INDUSTRY HALL OF FAME on Feb. 16, 2018, during the TOY OF THE YEAR AWARDS DINNER (TOTYs) at the Ziegfeld Ballroom.
View our new Online Showroom to see hundreds of products available for licensing. We have sold more than $1.5 Billion worth of FUN and licensed ~800 products around the world. We also offer new brands and patented products for global licensing and distribution. Proprietary products are shown exclusively at customized, scheduled appointments.
Recent Press Releases
Eolo's ToyZone Appoints Anjar & Becker Associates as Licensing Agent – ToyBook, Sept. 2020
License This! Toymakers are Turning to Licensing Agents to Help Build their IP – Toy Book, June 2020
Sophie la Girafe Heads to NY Toy Fair with Anjar Co and Becker Associates - Toy Book, Feb. 2020
Becker Feature Article - How to Know a Great Product When You See One – MojoNation, May 2019
Anjar Feature Article - Toy News Magazine, Nov. 2018
Timber Tots wins 2019 BEST TOYS AWARD from ASTRA, June 2019
Anjar Celebrates 50th Anniversary
Jim Becker's Legacy Lives on through Anjar & Becker Associates
James R. Becker, 2018 Toy Industry Hall of Fame Honoree (video)